SANDRO MONTEIRO
Graphic Designer | Branding | Marketing & Communication
OBJECTIVE
Acting in the creation, production and promotion in the areas of communication and marketing, design and branding, combining human, physical, material, technical and financial resource management in serving internal and external stakeholders.
SUMMARY OF QUALIFICATIONS AND SOFT SKILLS
Graphic designer with over 20 years of experience - in the institutional, cultural, educational, social and sports areas - in
large civic and social organizations under private law, relevant and nationally represented, and serving small clients.
- Bachelor's Degree in Industrial Design.
- Domain in creation, development and graphic production; visual communication in internal and external areas; fairs and events; packaging and gifts; art direction; monitoring and technical consultancy; publishing; layout; projects for publications, e-books; sales and business presentations in power point; ads, banners, billboards, Backlights , mind maps, educational materials, advertising and sports.
- Specialty in branding and business design.
- Knowledge of the confederative regulations that standardize sports uniforms and accessories for players, refereeing trio, technical committee, reserves and ball boys in different sports and leagues, regarding manufacturing materials, use of badges, numbering, names and brands on sports equipment.
- Training in document organization and administration of deadlines and processes.
- Practice in the use of Adobe packages (Acrobat, Indesign, Illustrator, Photoshop, Pagemaker), Office (Word, Excel, Powerpoint, Outlook), CorelDraw, Pipefy, Lotus Notes, access configuration, navigation and search via internet and intranet.
- Intermediate English and Spanish.
- Ease and commitment in interpersonal relationships and teamwork.
- Resourcefulness in routines and day-to-day activities management and briefing development in conjunction with advertising agencies and production companies.
- Availability to develop projects throughout the national territory.
EDUCATION
Degree in Industrial Design, with specialization in Visual Programming, Guarulhos University – UNG, 1997.
COMPLEMENTARY COURSES
since May 2020
september 2018
april 2018
January 2018
july 2017
february 2016
July, 2013
july 2011
september 2007
october 2005
september 2005
July 2004
July 2004
February 2004
july 2003
February 2003
September 2002
January 2001
august 2000
July 1999
- English, daily study for conversation and writing, with English and American teachers, English Live, São Paulo
- SAP System: control and compliance in autonomous social services, Corporate University
Unindustry, São Paulo
- Sports Marketing, School of Advertising and Marketing/ESPM-SP
- Digital Marketing, taught by Soraia Lima, Sesi/SP
- Creation in communication: deepening, updating and modern techniques for managers, School
Superior of Advertising and Marketing/ESPM-SP
- PNL – The art of human excellence, Instituto Você, São Paulo
- Marketing planning and management, School of Advertising and Marketing/ESPM-SP
- Digital marketing strategy, School of Advertising and Marketing/ESPM-SP
- Indesign CS2, Impacta, São Paulo
- Quark Express 4.0, Impacta, São Paulo
- 2nd International Congress on Communication and Marketing, under the theme Branding, Fundação Getúlio
Vargas/FGV-SP
- Photoshop 5.0, Senai/SP
- PageMaker 6.5, Senai/SP
- Writing techniques, taught by Malu Vasconcellos, MLP Consultoria
- Creation and advertising writing, Senac/SP
- Flash MX, São Paulo
- Illustrator 8.0, Senac/SP
- CorelDraw 10 Advanced, Senai/SP
- Team building, taught by consultant Elísio Cardoso Ramos, Uni Consultores, São Paulo
- Publigraphy: the marketing of print communication, Gráfica Burti, São Paulo
PROFESSIONAL EXPERIENCE
December 1996 to the present day | Art director
SM Branding & Design, independent works for commercial, industrial and sports brands and for political campaigns.
Graphic projects (publications, ads, banners, billboards, invitations, e-mkt, stationery) and signage, corporate identity, layout and image processing, packaging, production and graphic monitoring.
Some Customers Served WD Games, Branding for Store | Beach Tennis and Tennis Women, uniform design for sports competitions | Três Marias, visual identity, elaboration of business cards, banners and banners for use in sales stands | 2018 state elections, graphic and web arts for the political campaign of candidate Walter Vicioni for federal deputy | 2010 state elections, graphic and web arts for the political campaign of candidate Paulo Skaf for governor | Paperlu, graphic material, newsletter, emkts, flyers, folders and packaging design for company sales materials | Cakes from Cate, logo and identity applications | Follow Shop, branding for the company's e-commerce, newsletters and image processing for the website.
December 2016 to May 2020 | Communication Analyst
Industry Social Service – Sesi/SP, Quality of Life Division, Communication Center
Visual projects for events in the educational, cultural, sports, social and health areas, programming of the Fiesp Cultural Center, 22 Theaters, 55 activity centers, 145 educational units in Sesi/SP and 83 schools in Senai/SP, across the capital and interior of the State of São Paulo | Guidance on the use of the brand with internal and external partners | Creation and standardization of institutional uniforms for employees and students, in schools, activity centers, extra courses, 22 Performing Arts Nucleus, Music Nucleus and for athletes from Sesi/SP Sport Performance - coats, t-shirts, shorts, swimwear, caps , judogis, doboks, swimsuits, tights, caps, socks, glasses, towels, backpacks, squezzes and others).
Achievements Transfer to a target area after merging four divisions into one | Signature of visual communication for the Sesi Games (aimed at industries and industrialists), Sports Training League (development of athletes for national and international competitions in various modalities), Sesi/SP Robotics Project (from the initial phase of the project to the selection and competition, national and international), Sesi/SP Skate Project (partnership with the São Paulo Skate Federation) and Sesi/SP Philharmonic Orchestra.
January 2012 to November 2016 | Visual Communication Analyst
Fiesp System | Sesi | senai
Communication and Marketing Department – Decom, Marketing and Events Coordination
Development of visual communication for fairs and workshops and events in the Food, Culture, Education, Sports, Health and Social Responsibility Divisions.
Achievements Transfer from one coordinator to another | Success in meeting the communication and marketing needs of the presidency, superintendence and target areas | Control of the use of the Fiesp, Sesi/SP and Senai/SP brands shown in advertisements, campaigns and public spaces, with its units and internal and external partners | Signing of visual and graphic projects for stands at fairs such as Abigraf, Agrishow, Automec, Book Biennial, Brasilplast, Febrava, Feicon, Fenasucro & Agrocana, Fipan, Francal, FoodService, Knowledge Olympiad, Rio+20, Auto Show, Senai São Paulo Skills and WorldSkills.
March 2005 to December 2012 | Visual Communication Assistant
Fiesp System | Ciesp | Sesi | Senai | IRS
Communication and Marketing Department – Decom, Creation Coordination
Development of visual communication for institutional projects (macro) | Coordination of creation, communication and visual identity for national and international events | Quality control of materials prepared in partnership, graphic monitoring and use of information in projects | Support to teams from other departments.
Achievements Transfer from core area of one entity to middle area of five entities – with promotion status, in terms of learning, opportunities and responsibility | Confidence in meeting the needs of the presidency and superintendence.
June 1998 to March 2005 | Communication assistant
Sociocultural Development Division, Publishing Bureau
Visual projects to publicize social and cultural events in the interior and capital of the State of São Paulo | Standardization in the use of institutional brands of Sesi/SP with units and internal and external partners.
Achievements Approval of a recent graduate proposal for the creation of a bureau to meet the communication needs of the Division, the Artistic and Cultural Activities Coordination and the Fiesp Cultural Center (CCF), with the objective of publicizing cultural projects and programming of the 55 units | Opportunity to develop a visual identity for the Culture and Social Responsibility areas | Creation of a reference in the institutional standard with the superintendence of Sesi/SP and the presidency of the Fiesp System | Privilege to prepare the first use and application manual for brands | Right to centralize requests for the creation of promotional materials in the bureau for all events outlined by headquarters for the field | Elimination of costs with external suppliers for graphic projects.
May 1997 to October 1998 | Administrative Assistant
Cultural Diffusion Board, Artistic Activities Sector
Assistance to the board and management of the Cultural Projects Subdivision, in the administration and control of expenses in the sector, in the areas of Performing Arts, Visual Arts, Library and Music.
June 1995 to May 1997 | Clerk
Industry Social Service - Sesi/SP
Cultural Diffusion Board, Artistic Activities Sector
Control and issuance of documents, payments, organization of files and statistics on the sector's activities, in the areas of Performing Arts, Visual Arts, Library and Music | Assistance in the production of exhibitions at the Sesi/SP Arts Gallery.
May 1989 to March 1994 | Clerk
Banco Mercantil do Brasil S/A, Administration and Finance
Control of Agency's Legal Contracts | Advising managers in contacting business customers and serving the public.
VOLUNTEERING
ZNsemfome Group | @znsemhungry
Initiative conceived by two doctors during the pandemic to distribute water and lunchboxes to homeless people once a week. The project, started in May 2020, with 15 volunteers and 65 lunchboxes on a car route, has grown rapidly. Nine months later, 25 volunteers, on three different routes of action, deliver lunch boxes, water, blankets, masks, food for the homeless dogs and lots of love, reaching, so far, more than 5,000 people.